FIND OUT YOUR SCORE NOW
Is your brand irresistible?
Answer 20 questions and I’ll send you a free personalised PDF report
One of the biggest killers of startups is their ability to market and sell the product they create. An irresistible brand is the magnetic forcefield that attracts the ideal customers, partners, investors and talent.
The Irresistible Brand Scorecard is proven to work and it’s 100% tailored to your business
- It takes just 2 minutes
- It’s completely free - £0 required
- Receive a free tailored 12-page report
Awards and Accolades
How it works
Answer 20 multiple choice questions to discover if your brand is one that people want to buy from, invest in, work for and acquire.
Founders are at huge risk of failing to realise their ambition. A poor brand means they’re unable to hit their growth targets, attract top talent and they risk letting their investors and advisors down. All too often this leads to failure and their incredible innovation won’t even be a footnote in history. It will be a forgotten thing that no one is ever going to know about.
This scorecard will test you against the three key areas that billion-dollar startups have got right when it comes to building a brand that can scale.
You only have one shot to get it right – see if you’ve a brand that can scale with the Irresistible Brand Scorecard.
You’ll be scored against the following key areas
Build a brand people can get behind
You’ve a brand that you’re proud, excited and energised by. It inspires your audience, team members, commercial partners and investors – getting them to buy into your vision and encouraging them to take action.
Build a brand with razor sharp focus
Your brand is seen as credible and trusted in your niche. Your audience just ‘gets it’. They see instant value and they can’t get enough. There’s no doubt in your customers’ minds that your solution will solve their biggest problems.
Build a brand that struts like a unicorn
Your brand lives up to the potential of your idea, matches your ambition and is ready to scale. It accelerates your success and already looks like the billion-dollar business you aim to be.
ABOUT ME
Nicolas Ruston
I’m a creative director, branding expert and award winning entrepreneur who works exclusively with ambitious scale-up businesses to create brands that people want to buy from, work for and acquire.
I’m best known for making complex ideas sound simple and memorable and has done it for some of the biggest brands in the world including Jaguar, Diesel, SKY, Barclays and Virgin.
I’ve over two decades of experience in brand communication, working at top-10 global agencies. In that time, I’ve worked across 50 different sectors.
More recently, I applied my brand building method to my own venture Robot Mascot, with just £2k invested it’s now valued at £4.3million.
I’m also the host of the Art and Communication Podcast, a finalist for the Best Entrepreneurship Podcast at the Podcast for Business Awards 2022.
Will this scorecard help me now?
Yes, it really will and here’s why: building a valuable brand isn’t that easy, just a handful of founders manage to build a brand that attracts customers, advisors and top talent.
This is made even harder if it’s your first time doing it. With my Irresistible Brand Scorecard, I’ll ask you a range of key questions that will allow me to clearly outline what you need to do next.
I’ll lay it all out simply and easily across three core areas which will instantly assist you to build a better brand.
BONUS
Access my 6-part video series, “The six tell-tale signs your brand isn’t working”, for free after you complete your scorecard.
Don’t just take my word for it, see what others have to say
